This product should be handled with care. To maintain their shape use a shoehorn and alternate shoes on a daily basis. Exposure to the elements will alter the upper and sole, however this is normal and what makes your Loro Piana shoes distinctive. To clean the suede upper, gently brush in the direction of the nap with a sponge, soft bristle shoe brush or a cloth designed for cleaning suede. Wipe the soles clean with a damp light-colored cloth. Avoid using soap or chemical cleaning products on any part of your shoes. Do not machine wash. To store, insert shoe trees or stuff with paper and place in separate cotton pouches.